Click on an IAB category to see subcategories and segment sizes.

Cars

Hobbies and Interests

Pop culture

Healthy lifestyle

Books and Literature

House and garden

Personal finance

Health

Business and Finance

Art

Travel

Technology and Computer Science

Events and Attractions

Pets

Shopping

TV

Family and Relationships

Food and drinks

Sports

Education

Real estate

Music and Sound

Style and Fashion

Science

Movie

News and Politics

Jobs

Video games